Campaign launching the new Heinz Mayonnaise in Spain.
The aim of this campaign was to advertise the new product. The visual content was generated by Heinz Europe. I designed branding, booklets, POS materials, websites and printable resources for a number of targeted national campaigns of Heinz Spain.
This project was completed during my time at the agency Advalue. I designed the graphic pieces, from the displays to the website, using the main key visual provided and always took into consideration the guidelines of a multinational brand such as Heinz.
